Customer Experience Labs

Don’t you love the cynicism of Dilbert? If you have had experiences like the one described in the cartoon, please add a comment below.

17 FREE AdWords Cheat Sheets, Videos, and MP3s The invention of pay-per-click (PPC) advertising is undoubtedly one of THE advertising breakthroughs of the 21st century.  For the first time in history, you only show your ad to people already interested in what you’ve got to offer, … and you only pay when they visit your “store. But because […]

Times are tough.  Let’s be honest – times are getting tough out there. Unless you’ve been living in a bomb shelter for the past  year, you must know that the world is suffering a deep recession that, in many economist’s opinion, is the worst such economic slump since the 1930s. We are listening and we hear you. […]

Some of you may have noticed a couple issues with the site rendering on OLDER browsers. For example, the logo and google friend connect are not rendering properly on older IE versions. We are working on a fix for this small % of our audience.  If you upgrade to IE8, or the new Firefox or […]

Howie Jacobson is a noted AdWords Expert and author of Adwords for Dummies.   Landing page copy is essential when working with pay-per-click (PPC) tools like Google Adwords. Advertisers are paying a premium for search engine traffic and it is critical that the traffic convert at a high enough rate to justify the ad expenditure. In […]